Pardot was found in 2007 is a salesforce product that enables businesses to create more business leads. It is consisted of CRM tools that also indulges Salesforce. It is Business to Business solution tool that helps the businesses to check the effects of their communications or methods on their businesses.
- Collects Data: Pardot helps to collect the details and data of each person with fast methods. On the basis of this data your further process of sorting being starts.
- Scoring & Grading: Pardot offers scoring and grading of the users who shows interest in your content, emails or websites through many methods like newsletter sign ups, landing page processes, link clicking or website visiting in a timespan. Such information can help to encourage the owners to enhance the same details to get great business goals.
- Email Marketing: With the help of Pardot you can have timely reports of the user behaviors. Pardot comes with a number of email templates or you can try your own methods too and send bulk emails or above according to the package to achieve business goals.